Monetization
From Unofficial Stars Reach Wiki
"I'll just say that there can be things we provide on the cosmetics shop, like ingredients for colorways, that don't necessarily compete directly with the in game economy."[1]
When being questions about a cosmetic cash shop and how purchased cosmetics could conflict with player prestige, or rewards earned through their efforts and achievements, Raph Koster replied, "I am personally a big fan of WYSIWYG on avatars, and not a big fan of transmog. But I recognize that tastes have changed in the market on this, and it is something I expect us to discuss with the community.[1]